Geo Matrix™
360° Country & Site Strategy
Advanced analytics that convert fragmented feasibility inputs into data-driven country rankings, competitive site positioning, and proposal-ready strategies — in minutes, not days.
What it does
Three capabilities. One strategy.
01
Country Rankings
Turn fragmented feasibility inputs into ranked country strategies, backed by enrolment history, site density, regulatory timelines, and 550K+ trial records.
02
Site Strategy
Build Tier 1, 2, and 3 site classifications with competitive positioning data, activation timeline estimates, and enrolment performance benchmarks.
03
Competitive Analysis
Benchmark your strategy against historical trial data — understand competitive site usage, market saturation, and positioning opportunities before submitting your proposal.
The methodology
Powered by EKO™ Logic
The Geo Matrix™ country ranking module is powered by Aurora Analytica's proprietary Enhanced Knowledge Operator (EKO™) — an algorithm designed by feasibility data scientists with hands-on experience across hundreds of clinical trials.
01
Criteria-Based Scoring
Evaluate each country against carefully selected criteria spanning competition, experience, operations, and patient access — each assigned a favourability score.
02
Custom Weightings
Weight every criterion to reflect the priorities of your specific study — the factors that matter most carry the greatest influence on the final ranking.
03
Tiered Rankings
Countries are scored, ranked, and grouped from Tier 1 (most favourable) to Tier 3 — providing a clear, prioritised shortlist for your proposal strategy.
Scenario Analysis
The system supports multiple scenario analyses — adjust weightings and criteria to explore different strategic approaches and stress-test your country selection strategy.
Independently Validated
Peer-reviewed at the ESMO 2024 Congress, where the EKO™-driven approach demonstrated improved enrolment rates and reduced trial timelines vs. a completed Phase III reference trial. Also applied in real-world practice, supporting a CRO in developing a data-informed country–site strategy for a large global clinical trial.
A purpose-built decision engine, grounded in deep feasibility expertise.
How it works
From RFP to ranked strategy in hours.
Input RFP Data
Upload or input your protocol requirements — indication, phase, geographic scope, and patient population parameters.
Geo Matrix Analysis
The engine cross-references 550K+ trial records, site databases, enrolment history, and regulatory timelines to model country viability and site potential.
Strategy-Ready Output
Receive a ranked country list, tiered site strategy, and competitive positioning summary — all in a format your proposal team can use immediately.
550K+
Trial Records
Powering every country ranking
Days → Hours
Feasibility Prep
From compressed 1–2 days to hours
7+
Data Directories
Integrated into every analysis
Built for
Who uses Geo Matrix™
Feasibility Teams
Replace fragmented, manual country selection with a structured, data-driven ranking engine. Get a prioritised country shortlist with clear justification — in minutes, not days.
Bid Defence Teams
The EKO™ ranking logic provides a defensible, transparent methodology for country selection. Every ranking can be explained through the weighted criteria and data sources behind it.
Data & Analytics Leaders
Geo Matrix™ evaluates countries across competition, experience, operations, and patient access, with fully customisable weightings for each study — adapting to every unique strategic priority.
Ready to see Geo Matrix™ in action?
Book a demo and see how Geo Matrix™ converts your RFP requirements into a ranked country strategy — in hours, not days.